Facebook says it will look for racial bias in its algorithms – MIT Technology Review

Posted By on July 23, 2020

The news: Facebook says it is setting up new internal teams to look for racial bias in the algorithms that drive its main social network and Instagram, according to the Wall Street Journal. In particular, the investigations will address the adverse effects of machine learningwhich can encode implicit racism in training dataon Black, Hispanic, and other minority groups.

Why it matters: In the last few years, increasing numbers of researchers and activists have highlighted the problem of bias in AI and the disproportionate impact it has on minorities. Facebook, which uses machine learning to curate the daily experience of its 2.5 billion users, is well overdue for an internal assessment of this kind. There is already evidence that Facebooks ad-serving algorithms discriminate by race and allow advertisers to stop specific racial groups from seeing their ads, for example.

Under pressure: Facebook has a history of dodging accusations of bias in its systems. It has taken several years of bad press and pressure from civil rights groups to get to this point. Facebook has set up these teams after a month-long advertising boycott organized by civil rights groupsincluding the Anti-Defamation League, Color of Change, and the NAACPthat led big spenders like Coca-Cola, Disney, McDonalds, and Starbucks to suspend their campaigns.

The move is welcome. But launching an investigation is a far cry from actually fixing the problem of racial bias, especially when nobody really knows how to fix it. In most cases, bias exists in the training data and there are no good agreed-on ways to remove it. And adjusting that dataa form of algorithmic affirmative actionis controversial. Machine-learning bias is also just one of social medias problems around race. If Facebook is going to look at its algorithms, it should be part of a wider overhaul that also grapples with policies that give platforms to racist politicians, white-supremacist groups, and Holocaust deniers.

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Facebook says it will look for racial bias in its algorithms - MIT Technology Review

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